Month: October 2022

Customer Capitalism Sandra Vandermerwe PDF 38b6e2bdc

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Customer Capitalism PDF




by Sandra Vandermerwe : Customer Capitalism

ISBN : #1861563078 | Date : 2001-10-08

Description :

PDF-d4564 | Blending the hot topics of new technology, market spaces, competitive strategy and customer behaviour, Customer Capitalism stands conventional wisdom on its head by introducing a new business model which shows how any business can generate increasing returns and gain a massive competitive advantage. Taking examples from companies as diverse as Amazon.com and Mondex, Microsoft and Monsanto, the aut… Customer Capitalism


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[Pub.38CYz] Customer Capitalism PDF | by Sandra Vandermerwe


Customer Capitalism by by Sandra Vandermerwe

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Lanchester Strategy Introduction Nobuo Taoka PDF D5b9d2daa

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Lanchester Strategy: An Introduction PDF




by Nobuo Dr. Taoka : Lanchester Strategy: An Introduction

ISBN : #1573210099 | Date : 1997-12

Description :

PDF-2c5ea | Book by Dr. Taoka, Nobuo… Lanchester Strategy: An Introduction


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[Pub.99kRd] Lanchester Strategy: An Introduction PDF | by Nobuo Dr. Taoka


Lanchester Strategy: An Introduction by by Nobuo Dr. Taoka

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Integrative Explanation Corporate Financial Performance PDF 46f7f738c

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Toward an Integrative Explanation of Corporate Financial Performance PDF




by N. Capon : Toward an Integrative Explanation of Corporate Financial Performance

ISBN : #9401062625 | Date : 2012-10-09

Description :

PDF-d28e9 | This volume is a milestone on our journey toward developing a more comprehensive understanding of the underpinnings of corporate financial performance. Weare concerned with both the factors that cause the financial performance of some firms to be better than others at a point in time and those factors that influence the trajectory of firm financial performance over time. In addressing these issues… Toward an Integrative Explanation of Corporate Financial Performance


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[Pub.94ORx] Toward an Integrative Explanation of Corporate Financial Performance PDF | by N. Capon


Toward an Integrative Explanation of Corporate Financial Performance by by N. Capon

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22 Immutable Laws Branding PDF F44268f6a

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The 22 Immutable Laws of Branding PDF




by Al Ries : The 22 Immutable Laws of Branding

ISBN : #1861976054 | Date : 2000-04-01

Description :

PDF-04c1e | Here is a definitive text on branding, from the renowned marketing guru and bestselling author of “Positioning” and “The 22 Immutable Laws of Marketing”. 30-50 illustrations. National ads/media…. The 22 Immutable Laws of Branding


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[Pub.66OFh] The 22 Immutable Laws of Branding PDF | by Al Ries


The 22 Immutable Laws of Branding by by Al Ries

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Strategic Marketing Health Social Services PDF 2cd0b56b4

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Strategic Marketing for Health and Social Services PDF




by Virginia Hayden : Strategic Marketing for Health and Social Services

ISBN : #1860672825 | Date : 1997-12

Description :

PDF-19d90 | … Strategic Marketing for Health and Social Services


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[Pub.24OKk] Strategic Marketing for Health and Social Services PDF | by Virginia Hayden


Strategic Marketing for Health and Social Services by by Virginia Hayden

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Services Marketing 3rd Mary Bitner PDF 79bf65013

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Services Marketing (3rd Edition) PDF




by Mary Jo Bitner : Services Marketing (3rd Edition)

ISBN : #0071199144 | Date : 2002-08-01

Description :

PDF-2cdbd | “Services Marketing, 3rd Edition”, by Zeithaml and Bitner provides a comprehensive review and analysis of services marketing issues, practice, and strategy. Utilizing the GAPS Model of Service Quality as an organizing framework, the structure of the text offers part openers that sequentially build the model gap by gap. Each part of this book includes multiple chapters with strategies for understan… Services Marketing (3rd Edition)


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[Pub.01cks] Services Marketing (3rd Edition) PDF | by Mary Jo Bitner


Services Marketing (3rd Edition) by by Mary Jo Bitner

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Rules Building High Velocity Inside Sales PDF 8fc256877

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42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams That Deliver Quantum Results PDF




by Lori L. Harmon : 42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams That Deliver Quantum Results

ISBN : #1607731150 | Date : 2014-01-10

Description :

PDF-0e858 | Inside sales is the fastest growing sales channel due to its cost effective nature. An inside sales rep can handle far more contacts on a daily basis than their field sales counterpart. If you are a “C” level executive with responsibility for delivering revenue, you cannot afford to overlook the rules contained in this fast-paced, powerful, book. “42 Rules for Building a High-Velocity Inside Sale… 42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams That Deliver Quantum Results


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[Pub.03Cju] 42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams That Deliver Quantum Results PDF | by Lori L. Harmon


42 Rules for Building a High-Velocity Inside Sales Team: Actionable Guide to Creating Inside Sales Teams That Deliver Quantum Results by by Lori L. Harmon

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Luxury Lies Marketing Shattering Illusions PDF 5df82bc01

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Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand PDF




by M. Sicard : Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand

ISBN : #1137264683 | Date : 2013-12-11

Description :

PDF-b95f2 | Uncovers the truth about luxury brand marketing and shows that like any other commercial brand, they manipulate and influence their customers with traditional commercial techniques. Full of case studies and practical tools for understanding luxury brand marketing the author provides frameworks to help companies with their own branding strategy… Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand


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[Pub.36zlC] Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand PDF | by M. Sicard


Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand by by M. Sicard

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Consumer Behavior Building Marketing Strategy PDF 2f79ce302

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Consumer Behavior: Building Marketing Strategy PDF




by aa : Consumer Behavior: Building Marketing Strategy

ISBN : # | Date : 1994

Description :

PDF-8893c | … Consumer Behavior: Building Marketing Strategy


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[Pub.70kCF] Consumer Behavior: Building Marketing Strategy PDF | by aa


Consumer Behavior: Building Marketing Strategy by by aa

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Consumer Behavior Building Marketing Mcgraw Hill PDF B36addc70

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Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing) PDF




: Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing)

ISBN : # | Date : 2000-05-18

Description :

PDF-f2cbf | … Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing)


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Consumer Behavior: Building Marketing Strategy (The Irwin/Mcgraw-Hill Series In Marketing) by

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